Staff & Executive Board

Board Chair Emeritus

Roy Elkins, President

Roy Elkins

Board Chair Emeritus

Broadjam Inc., Oregon

Roy Elkins’ journey from a struggling Michigan childhood to music innovator and mentor shaped a legacy dedicated to ensuring every child has access to an instrument and a chance to thrive.

Executive Board

Wayne Harris

Chair

6AM Marketing, Madison

Wayne Harris, Chair of MAMA and CEO of 6AM Marketing, champions youth empowerment, creativity, and community through strategic leadership and arts advocacy.

Steve O'Brien

Steve O’Brien

Vice Chair

Noble Applications, Middleton

Steve O’Brien, Vice Chair of MAMA, blends tech, music, and nonprofit expertise to transform MAMA and expand access to music education for young musicians.

Jose Madera

José J. Madera

Secretary

UW-M Center for Academic Excellence, Madison

José J. Madera, MAMA Secretary, advocates for student success, community engagement, and arts access, with a focus on equity and mentorship in education.

Rick Tvedt

Richard Tvedt

Treasurer

RIPT Accounting & Tax, Madison

Rick Tvedt, Founder & Treasurer of MAMA, advocates for Madison’s music scene and ensures youth have access to instruments, while preserving local musical heritage.

Anthony Brown

Anthony Brown

Board Development Committee Chair

Tap ‘er Light Creative, Monona

Anthony Brown, Board Development Chair for MAMA, is an artist and community advocate, using creativity and mentorship to empower others and expand MAMA’s impact.

Olivia Wisden

Olivia Wisden

Marketing Committee Chair

TwoLips Creative, Milwaukee

Olivia Wisden, MAMA Marketing Chair and CEO of TwoLips Creative, empowers organizations through bold design and strategy, expanding access to music and the arts for youth.

Will Rinehart

Will ‘Chill’ Rinehart

Events Committee Chair

Come Clean Empire

Will “Chill” Rinehart is a veteran entertainment executive, founder of Come Clean Empire, music editor, distributor, and community advocate with over 30 years of experience in artist development, media, touring, and global music industry leadership.

Jim Berkenstadt

Rock And Roll Detective, Madison

Jim Berkenstadt, The Rock And Roll Detective®, is a music historian and author dedicated to preserving rock history, advocating for youth access to music and creative heritage.

Hannah Busse

Hannah Busse

Blackhawk Church, Madison

Madison singer-songwriter Hannah Busse blends musical excellence, worship arts leadership, and community impact with 20+ years of creative experience.

Laurie Fellenz

Laurie Fellenz

Wisconsin School Music Association, Oregon

Laurie Fellenz, MAMA Board Member and Executive Director of WSMA, advocates for high-quality music education, ensuring access for all students across Wisconsin.

Ex-Officio Board Member

Note: The bylaws allow for up to 24 board members.

Beth Russell

Beth Russell

Russell Law (Law Office of Elizabeth T Russell), Madison

Beth Russell, MAMA Ex-Officio member and founder of Russell Law, supports creative professionals and nonprofits with legal expertise, empowering access to the arts and education.

Staff

Dana Perry

Dana Perry

Executive Director, Awards Show Executive Producer

Madison’s evo-folk artist Dana Perry blends thumping guitar, powerful vocals, and poignant lyrics, sharing 30 years of heartfelt musical storytelling.

Teri Barr

Teri Barr

Social Media Manager