The Madison Area Music Association (MAMA) helps the greater Madison area flourish by nurturing youth in music and championing the broader music community.
The Madison Area Music Association works to build a lasting, self-regenerating legacy of musical excellence in the greater Madison area.
Provide financial support and resources to youth music programs
Raise public awareness of the need to preserve and support the existence of music education
Recognize the achievements of outstanding music students and music educators, and greater Madison area musicians
Provide promotional support for the greater Madison music community as a whole.
In the second year, Roy Elkins from Broadjam helped transition the awards to an online voting model. Tvedt and Elkins, along with many volunteers, grew the MAMAs into a nonprofit focused on supporting the local music scene and providing instruments to kids. In 2009, the organization’s name changed to the Madison Area Music Association to reflect its expanded mission. The awards show moved through several venues, finally settling at the Capitol Theater in 2010, where it stayed until 2019. Beth Kille became the Awards Show Executive Producer in 2013.
We support musicians of all ages and help get instruments into kids’ hands across the Madison area. We’re proud of our impact and excited to keep growing.
After Madison drummer and James Brown band alum Clyde Stubblefield passed in 2017, the MAMA Scholarship Fund was created in his honor and has since supported six students.
MAMA Cares supports musicians facing medical emergencies or family crises. Since launching in 2015, the program has provided over $100,000 in aid.
